Whim So Doodle has gone back to our roots and original passion...FABRIC. Although we've closed our physical store, we are continuing fabric sales through this online fabric store. Whim So Doodle carries some of the industry's most popular quilting fabrics by the most amazing artists, designers and manufacturers in the business. Take a look. We hope that we become your "go-to" fabric store! All of our fabrics are sold in 1/2 yard increments. Multiple orders of the same fabric will be one continuous cut.